MUSIC VIDEO VAULT TAKEOVER [ S02 E02 ] – MODERN ME
Now in it’s second season, The MUSIC VIDEO VAULT TAKEOVER is an exclusive FRINGE MUSIC FIX feature in which we invite our favourite artists, directors, producers, writers, bloggers, and music video enthusiasts to present five or more music videos that have most inspired or entertained them.
For the this takeover we have invited American indie rock group, Modern Me, to venture into the vault and reveal some of their favourite music videos.
Modern Me is an indie rock project of San Diego-based musicians Adam Lamah (vocals), Phoenyx Jones (drums), Adam O’Nan (bass), Michael Paez (guitar), and Shawn Kreitz (guitar). Borne out of a childhood friendship between Lamah and Paez, the group grew out of the local music scene and a love for the pop punk of the early 2000s. Modern Me convened in 2015 with producer Adam Castilla of indie-pop band The Colourist to translate their influences, like Death Cab For Cutie, New Found Glory and Angels And Airwaves, into a more modern canon. A year after the release of their breakthrough single “Waters,” which received heavy airplay on San Diego’s 91X FM, Modern Me debut a more developed sound in 2018 channeling the bombast of The Killers, the cunning of Young The Giant, and the whimsy of Joywave.
Modern Me are premiering their latest music video today for their single “Dead To Me”, which you can stream below.
This video has so much hidden value. We were fascinated with the picture it painted and the truths that were brought to the light in the first initial scenes. Kendrick Lamar is not only a phenomenal rapper. He is a phenomenal actor.
Beautiful imagery. This video takes you on a roller coaster of emotions. You actually feel their loss. We absolutely loved the choreography that was placed between the couples.
“Those shades though. I am so fascinated with the lack of emotion on Trevor Horn’s face throughout this entire film.”
– Adam Lamah (Modern Me Vocals)
Simply Gold. Practical time tricks aligned with some amazing direction and a fantastic song and you find yourself waving at the gold that is KAMP! Absolutely love the syncopation between the track and the video.
This is the first video some of us remember seeing on an iPod Video.
Wanna dig even deeper into the vault? Check out all our MUSIC VIDEO VAULT TAKEOVERS
Longing for even more classic music videos? Check out #FRINGEMUSICFIXTV: FLASHBACK – Our new music video channel featuring our favourite videos from the 80s, 90s, and the aughts